The Chamber of Shopkeepers (CDL) of Campina Grande is in preparation for the Liquida Campina campaign and will be promoting two free workshops, in partnership with Sebrae/PB. The courses are being held in the auditorium of the entity and are directed to sellers and shopkeepers participating in the liquidation.

The first workshop was held on the night of Monday (09) and brought the theme "attendance and sales of high Performance" ministed by Sebrae consultant Sharles Aguiar. On Wednesday (11), another edition of the meeting takes place. The goal is to provide traders and shopkeepers with training, always taking relevant themes to improve management, leverage sales and provide improvement in the quality of customer service.

At least 300 sellers are expected in the two-day training that is also an opportunity to present the details of the campaign that usually warms the commerce of Campina Grande after the end of the June festivities.

Liquida Campina 2018

The traditional Liquida Campina campaign is held annually by the House of shopkeepers-CDL Campina Grande and aims to heat sales of trade and shopping malls of the city, in a period considered low by traders.

This year, Liquida Campina arrives at its 16th edition and takes place between July 12th and 22nd. Consumers will earn a coupon every $40 (40 reais) in purchases and compete for 02 cars 0km and 03 prize trucks each.

The campaign has the support of the city hall of Campina Grande, REDE, Mastercard, Sebrae, Café São Brás, Warehouse Paraíba, Sicredi and Brazauto.